Participate in Research
Join a community dedicated to advancing the accounting profession through innovative research, shared insights, and meaningful collaboration.
Shape the Future
Contribute Insights
Collaborate for Impact
Active Research
Caregiving & the Sandwich Generation
What happens when the profession’s most experienced leaders are stretched between peak career demands and growing caregiving responsibilities? The 2026 Accounting MOVE Project survey explores how caregiving is reshaping retention, advancement, and succession in public accounting — and what firms must rethink to protect their future.
Staffing Strategies Research
What staffing strategies are actually working in accounting today? Ongoing research from the Center for Accounting Transformation and CPA Trendlines reveals data-driven approaches helping firms navigate the talent crisis. Explore the insights.
Advisory Services Research
What is advisory work really worth? New industry research reveals data that helps firms understand, communicate, and strengthen advisory value. Explore the insights and see what the data shows.
More Ways to Become Involved
We are still accepting support for these projects, and there are many ways that you can do so, including:
- Participate in any of our active surveys and focus groups to gather and interpret data.
- Attend courses and participate in the polls or course surveys to help validate findings or be part of the wisdom of the crowd.
- If you have the ability to reach an audience, become a Research Ally and help to promote our research to others. You can also become an Education Ally and help promote Center courses to others.
- Apply to be part of the Working Groups to craft research studies or analyze results to identify recommendations.
- Help fund research that is meaningful to you and amplify your brand awareness via either sponsorship or contribution to the Center research fund.
If you aren’t sure what is the best path for you, or if you have an idea for a different way that you can contribute to our research efforts, please contact us at insights@improvetheworld.net.
Real Impact, Real Results
Completed Research
Remote Work Practices and Cybersecurity Risk Research Report
Remote and hybrid work are now standard, offering flexibility but increasing cybersecurity risks. Research by the Center for Accounting Transformation highlights the need for stronger awareness and proactive controls to balance modern work practices with resilient, effective security.
Video
Attracting Young People to Accounting
AAN members explored how to attract and retain accounting talent, challenging outdated pipeline narratives. The conversation reframed accounting as a dynamic, purpose-driven career—highlighting storytelling, technology, and real-world impact.
Video
Firm Culture Roundtable
Meta Influencers explores what truly shapes firm culture—daily behaviors, leadership, and accountability. Leaders share real examples of aligning values with action, showing how strong cultures are intentionally built, measured, and sustained through change.
Video
Taking Climate Action in the Accounting Profession
In this Lyceum, the Accounting Alchemy Network reframes climate change as a risk management issue. Featuring Steve Pipe, the discussion highlights how accountants can lead meaningful climate action while creating value and strengthening client relationships.
